E-Commerce Specialist - Digital Marketing (Hair & Personal Care Industry)

Are you a digital-savvy professional with a passion for e-commerce and the beauty industry? Our client, a leading name in hair and personal care, is seeking a dynamic E-Commerce Specialist to drive online growth, optimize digital strategies, and elevate their brand presence across Indonesia. Based in Kebayoran Lama, Jakarta Raya, you'll work closely with a talented team to enhance the online shopping experience and boost sales for this well-established brand.

In this role, you'll leverage your expertise in digital marketing to create and implement data-driven strategies that maximize conversions and customer engagement. You'll manage and optimize various digital channels, including social media, email marketing, and paid advertising, to reach and convert the target audience effectively.

📋 Tanggung Jawab Pekerjaan

• Develop and execute digital marketing campaigns to drive online sales and brand awareness.
• Analyze market trends and customer behavior to optimize marketing strategies.
• Manage and optimize social media platforms, including Facebook, Instagram, and TikTok.
• Create and maintain email marketing campaigns to engage customers and drive repeat purchases.
• Oversee paid advertising campaigns on platforms like Google Ads and Meta Ads.
• Collaborate with the product team to enhance the online shopping experience and increase conversion rates.
• Monitor and report on key performance indicators (KPIs) to measure the success of digital marketing efforts.
• Stay updated with the latest trends and best practices in e-commerce and digital marketing.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 3 years of experience in digital marketing, e-commerce, or a similar role.
• Proficient in using digital marketing tools such as Google Analytics, Google Ads, Meta Ads, and email marketing platforms like Mailchimp.
• Strong understanding of SEO and SEM principles.
• Experience with e-commerce platforms like Shopify or WooCommerce is a plus.
• Excellent analytical and problem-solving skills.
• Strong communication and collaboration skills.
• Fluency in both English and Indonesian is preferred.

🛠️ Keahlian

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